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A Guide to Tequila by Ian Chadwick

For additional information about tequila go to
www.ianchadwick.com


In Tequila: Panegyric and Emblem, the Mexican poet Alvaro Mutis wrote:

Tequila has no history; there are no anecdotes confirming its birth. This is how it’s been since the beginning of time, for tequila is a gift from the gods and they don’t tend to offer fables when bestowing favors. That is the job of mortals, the children of panic and tradition.

Translated by Mark Schafer
From Artes de México magazine, issue 27

Despite its huge sales in the United States, tequila is still the most misunderstood and maligned liquor. Most people only know tequila through drunken encounters with low-quality tequila in their youth. To that end, I would like to impart some basic knowledge of Mexico’s great spirit for those of you craving more.

The Source

Tequila is produced mostly in the western Mexican state of Jalisco, around the town of Tequila, about 34 miles west of the capital, Guadalajara. Many visitors know the state for its Pacific Coast resort town, Puerto Vallarta. Jalisco also has mining, manufacturing, arts, crafts, and jewelry industries. Most of the tequila-producing communities in Mexico lie on an east-west line from Jésus Maria, through Guadalajara to Escobedo in the west. The two main areas of production lie around the town of Tequila, and in the highlands (Atotonilco, or
Los Altos) to the east. The hills of the area are covered in agave farms sporting more than 100 million plants in spiky, gray-blue rows, 1,000 to 2,000 plants to an acre.
Today about 38,000 people work in the industry, about
33,000 of them farmers and field hands. More than 50 million gallons of tequila are produced annually—about forty percent of it exported. The indigenous people in the Tequila area were called the Nahuatl, and the town was founded under the Spanish commissioner Juan Calero de Escarcena, in April 1530, at the base of an extinct volcano. Tequila was made a municipality in 1824 and finally became a city in 1974. Today it has a population around 20,000.

Types of Tequila

1. Blanco or plata is white or silver. Aged less than sixty days in steel tanks, and may be bottled fresh from distillation. Sometimes this is more robust and peppery sharp than highly refined varieties, especially if it’s 100 percent agave.

2. Joven abocado is young and smooth. Basically the same as blanco, but with coloring and flavoring ingredients added to make it look aged. These are also called suave or oro (gold) because of the coloring (usually from added caramel, almond, vanilla and sometimes oak essence). In the industry they’re known as mixto, or mixed blends.

3. Reposado means “rested.” Aged from two months to up to a year in oak casks or barrels. The tastes become richer and more complex. The longer the aging, the darker the color and the more the wood affects the flavor. Reposado accounts for more than sixty percent of all tequila sales in Mexico.

4. Añejo Añejo (aged) is vintage. Aged in government-sealed barrels of no more than 350 liters, for a minimum of a year, up to eight or ten years, although tequila doesn’t age well beyond four or five years. It is usually removed from the barrels and racked into stainless steel tanks after four years. Many of the añejos become quite dark and the influence of the wood is more pronounced than in the reposado variety. After three or more years, añejos may be called muy añejo or tres añejos by the manufacturers. Reserva de casa usually means “premium,” and may be a limited-production variety. Other unofficial categories include gran reposado—aged longer than the minimum—and blanco suave.

Types aside, all tequilas have similar alcohol contents—around thirty to forty percent (76 to 80 proof), similar to spirits such as Scotch or vodka. The most important identifier on the label, however, is “100% agave” or “100% agave azul”—cien por ciento de agave. This means it is made only from the blue agave plant, it was approved by a government inspector to ensure purity, and bottled in Mexico. If it doesn’t say this, the alcohol can legally be made with up to forty-nine per cent from non-agave sugars—and still be called ‘tequila.’ Tequila made with less than 100 percent agave is called “mixto” but will not be labeled as such.

How to Drink Tequila

The traditional way to drink tequila is to use a tall, narrow shot glass called a caballito (“little horse”) or tequilito, although most tequilas are perhaps better served in a brandy snifter so you can appreciate their aroma. The caballito, with its narrow base and wider mouth, is modeled after the original bull’s horn, from which tequila was drunk. The bottom was cut flat so it could rest on a table. Sip it straight, without the lime and the salt. Forget the margarita mix. Don’t even add ice. If you want to taste it properly, drink it at room temperature to appreciate the full bouquet and body. Taste it as you would a fine wine—life is really too short to miss out on enjoying it properly.
 


What Makes a Good Tequila

What makes a good tequila? For some it is the earthy, vegetable taste and aroma of the agave. For others it is the sharp bite of the blanco or reposado. Still others prefer the smooth, oaky body of the añejos. Edgar Allen Poe’s three commandments for great writing—brevity, intensity and effect—capture the essence of a good tequila.

The best advice is to try several brands and several types to find the taste you like. Some distilleries have reputations for making mild, spicy or earthy brands, others for a strong alcohol finish or other tastes. A good way to introduce yourself to tequila is to find a bar that specializes in it, and a bartender who understands the differences between the various types, or attend a tequila tasting.
 

Common Myths About Tequila

Myth 1: The worm. There is no worm in Mexican-bottled tequila and it is not a Mexican tradition. There never has been a worm in tequila. There is a “worm”—a gusano, really a butterfly caterpillar— in some bottles of mezcal, but not all. You may also get a small bag of “worm salt”— dried gusano, salt, and chili powder tied to a mezcal bottle.

Myth 2: Tequila is a made from cactus. Tequila is made from distilled sap from the hearts (piñas) of the mature agave or maguey plant. This plant is a succulent (not a cactus) related to the lily and amaryllis.

Myth 3: Tequila and mezcal are the same. Tequila is a type of mezcal, but mezcals are not tequilas. They both derive from varieties of the agave plant, but tequila is made from only Agave tequilana Weber, or blue agave. Despite many similarities, tequila and mezcal are as different today as Scotch whisky and rye. Most commercial mezcal is produced in Oaxaca state, while most tequila is made in or near Jalisco. Production processes are also very different—obvious in their resulting tastes.

Myth 4: Tequila is bottled home-brew. Production is tightly controlled by the Mexican government and the Tequila Regulatory Council (CRT). Statements made on the bottle about age, style and content have legal requirements. There is also a non-profit council called the Chamber of Tequila Producers that regulates the industry. Most manufacturers take considerable pride in their production.

Myth 5: The best tequilas cost the most. Price isn’t always a good way to judge the value of things. A lot of the cost may go to fancy packaging, designer bottles, large advertising campaigns and simply to status and image. There’s a large market of excellent mid-priced tequilas available in Mexico. However, as a general rule, premium and 100 percent agave tequilas cost much more than mixtos.

Myth 6: All tequilas are the same. Tequilas vary considerably according to the company making them, the processes, and the growing environment. The temperature, soil, types of equipment, age of the plants, how the plants are baked and how the distilled tequila is aged all affect the flavor, color, and body. There is a surprisingly wide variation in tequila flavors—especially between styles like blanco, reposado and añejo—and even more between 100 percent agave and mixto tequilas.

Finally, when drinking tequila, remember to explore, enjoy, and sip in good health!


Additional Reading

Additional Reading
A New Time for Mexico, by Carlos Fuentes, University of California Press (1997)

Distant Neighbors: A Portrait of the Mexicans, by Alan Riding, Vintage; (1989)

The Labyrinth of Solitude and Other Writings, by Octavio Paz, Grove Press (1985)

Mexico: Biography of Power, by Enrique Krauze, Perennial (1998)

The Mexico Reader: History, Culture, Politics (The Latin America Readers), by G.M. Joseph, Duke University Press (2003)

Opening Mexico: The Making of a Democracy, by Julia Preston and Samuel Dillon, Farrar, Straus and Giroux (2004)

The Oxford History of Mexico. by Michael C. Meyer, Oxford University Press (2000)

Tequila: A Natural and Cultural History, by Ana Guadalupe Valenzuela-Zapata and Gary Paul Nabhan and Ana Guadalupe Valenzuela Zapata, University of Arizona Press (2004)

Tequila: A Traditional Art of Mexico, by Alberto Ruy Sanchez, and Margarita de Orellana (Editors), Smithsonian Books (2004)


 

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